Packaging and Marketing Practitioner / Trainer

SRD Center is seeking qualified Packaging and Marketing Practitioner / Trainer to join a short-term consultancy assignment supporting agricultural micro and small enterprises, rural entrepreneurs, community-based organizations, and local communities in Jordan. The assignment aims to strengthen beneficiaries' capacities to establish, manage, expand and sustain viable agricultural and agri-business enterprises through practical business development support, training, coaching and follow-up. The Packaging and Marketing Practitioner/Trainer will provide practical training and technical assistance to agricultural micro and small enterprises and community-based organizations.

Key responsibilities include:

- Design and deliver practical training on product packaging and marketing. - Assess existing products, packaging practices, branding and market positioning. - Train beneficiaries on packaging fundamentals and appropriate packaging options. - Support beneficiaries to develop or improve branding and visual identity. - Advise on sustainable, practical and cost-effective packaging solutions. - Conduct practical sessions on market research and customer analysis. - Support beneficiaries in developing appropriate marketing strategies. - Provide practical guidance on digital marketing and use of social media for small businesses. - Develop or support the development of product labels, branding concepts, packaging designs, mock-ups and print-ready files. - Provide one-to-one technical support to selected enterprises and CBOs. - Coordinate with business development and mentoring experts to ensure that marketing and packaging interventions are aligned with beneficiaries' business plans. - Contribute to training needs assessments, pre/post assessments and documentation of training outcomes. - Participate in field visits and follow-up activities. - Document progress, challenges, lessons learned and recommendations. - Contribute to technical and final reports. The ToR places particular emphasis on demonstrated previous branding and packaging outputs, including designs, labels, mock-ups and print-ready materials. Qualifications - University degree, preferably in Marketing, Business Administration, Graphic/Packaging Design, Agribusiness, Economics, Entrepreneurship or another relevant field. - Demonstrated professional experience in product marketing, branding and packaging support. - Experience providing practical support to micro and small enterprises, start-ups, entrepreneurs or community-based organizations. - Demonstrated experience developing branding and packaging materials such as: - product labels; - packaging concepts; - visual identity materials; - product mock-ups; and/or - print-ready designs. - Experience in agricultural products, food products, rural enterprises or agri-business is highly desirable. - Experience delivering participatory and practical training. - Knowledge of market research, customer segmentation and marketing strategy. - Experience with digital marketing and social-media promotion is desirable. - Strong facilitation and communication skills. - Ability to provide practical, hands-on advice appropriate to micro and small enterprises. - Ability and willingness to travel to Balqa, Ajloun and Jerash. - Fluency in Arabic is required for beneficiary-facing activities. - Good English reporting skills are an advantage. How to apply Interested candidates should complete the following short online application form: Applicants should clearly indicate the position for which they are applying and provide information on their relevant qualifications and professional experience. Only shortlisted candidates will be contacted for further steps and additional information. SRD Center encourages applications from qualified professionals with demonstrated practical experience working with SMEs, entrepreneurs, agricultural businesses and community-based organizations. Please note: This is a short-term consultancy opportunity requiring availability during the anticipated implementation period and willingness to undertake field assignments in Balqa, Ajloun and Jerash Governorates, Jordan.