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Germany – Advertising and marketing services – Entwicklung, Umsetzung und kontinuierliche Weiterentwicklung der Informations- und Werbekampagne #lieberlehramt des Ministeriums für Wissenschaft, Forschung und Kunst Baden-Württemberg

Germany – Advertising and marketing services – Development, implementation and continuous development of the information and advertising campaign #lieberlehramt of the Ministry of Science, Research and Art Baden-WürttembergEnglish, machine translated

Issued by Land Baden-Württemberg vertreten durch das Ministerium für Wissenschaft, Forschung und Kunst Baden-Württemberg · via TED — Tenders Electronic Daily (EU)

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Published
2 Nov 2026
Closes
1 Dec 2026, 23:59 UTC
Reference
757471-2026
Location
Germany
Sector
Financial & Professional Services
Type
services

At a glance

Land Baden-Württemberg vertreten durch das Ministerium für Wissenschaft, Forschung und Kunst Baden-Württemberg in Germany has published an invitation to bid in financial & professional services: “Germany – Advertising and marketing services – Entwicklung, Umsetzung und kontinuierliche Weiterentwicklung der Informations- und Werbekampagne #lieberlehramt des Ministeriums für Wissenschaft, Forschung und Kunst Baden-Württemberg”. Submissions close on 1 December 2026, 30 days from today. Quote reference 757471-2026 in any correspondence with the buyer. One document is attached to this notice. FreeTender has recorded 2 notices from this buyer since 2026, 2 of them currently open. There are 649 open financial & professional services notices in Germany on FreeTender. Bids are submitted to the buyer through TED — Tenders Electronic Daily (EU), not through FreeTender.

English summary

Machine translated from German by FreeTender. The original notice below is the binding text.

The subject of this call for tender is the development and continuous development of the integrated communication strategy for the umbrella brand #lieberlehramt. Lots Lot 1 — Development, implementation and continuous further development of the information and advertising campaign #lieberlehramt of the Ministry of Science, Research and Art Baden-Württemberg: The campaign is intended to support students and other potential target groups in developing a well-founded and informed to make a study decision in favour of a teacher training degree in Baden-Württemberg.

Details

Gegenstand dieser Ausschreibung ist die Entwicklung und kontinuierliche Weiterentwicklung der integrierten Kommunikationsstrategie für die Dachmarke #lieberlehramt .

Lots Lot 1 — Entwicklung, Umsetzung und kontinuierliche Weiterentwicklung der Informations- und Werbekampagne #lieberlehramt des Ministeriums für Wissenschaft, Forschung und Kunst Baden-Württemberg: Die Kampagne soll Schülerinnen und Schüler sowie weitere potenzielle Zielgruppen dabei unterstützen, eine fundierte und informierte Studienentscheidung zugunsten eines Lehramtsstudiums in Baden-Württemberg zu treffen. Dabei sollen sowohl die gesellschaftliche Bedeutung des Lehrkräfteberufs als auch dessen vielfältige fachliche, pädagogische und persönliche Entwicklungsmöglichkeiten sichtbar gemacht werden.

Buyer: Land Baden-Württemberg vertreten durch das Ministerium für Wissenschaft, Forschung und Kunst Baden-Württemberg

Buyer country: DEU

Procedure: open

CPV code: 79340000

Full notice, tender documents and how to bid are on the official TED page (link above).

Context for bidders

We hold 2 notices from Land Baden-Württemberg vertreten durch das Ministerium für Wissenschaft, Forschung und Kunst Baden-Württemberg, going back to November 2026 — 2 of them still open. They buy mostly in Financial & Professional Services and Real Estate & Facilities. There are 649 open Financial & Professional Services tenders in Germany. This one closes in 30 days.

Documents

Before you bid on this tender

A quick checklist to help you decide whether to bid and prepare a compliant submission for this financial & professional services opportunity. Always verify the details on the official source.

  • Confirm the exact closing date and time (and time zone) on the official portal — deadlines are strict and can be revised by a corrigendum.
  • Read the full notice and every attached document, including the scope, specifications and any bill of quantities or terms of reference.
  • Check the eligibility criteria — prior similar experience, annual turnover, certifications and registrations — and make sure you qualify before investing effort.
  • Prepare any earnest-money deposit (EMD) or bid security and the required formats early; missing or wrongly-formatted documents are a common cause of rejection.
  • Note how bids must be submitted (online or physical), in what format, and whether a digital signature or portal registration is required.
  • Watch for corrigenda and clarifications right up to the deadline — requirements and dates can change.
Common bidding mistakes to avoid →Writing a winning proposal

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